It all began in 1996. Rakhi was leaving from a party, thinking how it lacked the one element it was supposed to highlight – the reason for the celebration. She was instantly hit by a brainwave of ideas that could have made the celebration special for the hosts. Surprised by her own creativity, she pitched this idea of making celebrations worthwhile and memorable for people, to her husband Sanjay. Initially hesitant but an enthusiastic partner, Sanjay was on board. Thus began the story of Rachnoutsav, with just two people and their ideas.
We soon started building a reputation as people who genuinely care for your celebrations, who wished to see you happy and who could walk along with you every step of the way. One celebration led to another and soon we had a pocket full of memories.
When challenged to conceptualise the home coming celebration of Hyderabad’s own child and beauty queen- Diana Hayden (Miss World-1997) Rakhi won her first corporate event pitch against the reigning giants in the event industry, successfully marking a milestone in our story. She managed to attract every passer-by’s attention to the homecoming parade to welcome Diana home on the famous Necklace road, Hyderabad, a completely unheard of idea at the time. Rakhi, with the support of Sanjay and a growing team, together created many firsts in Event Management. Our core teams have always been a select few. For us it is about the potential of a single person rather than a huge team. Our teams are more agile, more innovative and therefore more productive.
Though not much later, came the darkest hour of our journey, which made the year 2007-2008 a tough year for all of us. Rakhi fell seriously ill and we did not have the heart to go on without her active participation, so Rachnoutsav had to close operations. But destiny had other plans for us; Rakhi not only recovered from the debilitating illness but also came back to the game with renewed vigour and that sparked up the entire team. However business scenarios were changing and the need for a Corporate Entity was more imminent; and so Rachnoutsav Events Private Limited was incorporated in 2007 and marked another milestone in our celebrations journey.
This was when Amrit sowed the seed of professionally managed Weddings. He joined the team with a fresh wave of ideas. While being an independent player, he is the main facilitator when it comes to making dream weddings a reality. Our wedding ideas, like everything else went on to be hugely popular with our clients for we cared only for two things – the client’s happiness and the memories people took back. The enthusiasm, creativity and attention to detail that we paid in the first event continues even today, making us the preferred choice for organising corporate events, weddings and conferences across the country. And yes it all began at a party in 1996 – with one simple idea.
The genesis of this celebrations journey, she is the execution and administration brain behind the inception and the growing acceptance of Rachnoutsav in the market place today as a full spectrum Events Company. She is responsible for bringing to life all the brilliant ideas that have come out of Rachnoutsav. Rakhi is the energy flowing through the company and is responsible for the meticulous quality we provide. She is the original Happiness reaper. "Let's make their day" is her mantra every morning and we see her conviction reiterated In our clients' faces after every event.
Give him a plain paper and he will conceptualise a fantastic event, that's Sanjay, the creative genius behind the success of Rachnoutsav. Heavy Rains, cancelled permits for events, damaged props, tantrums of performers and many last mile glitches are a part of every event's DNA. And yet when you see a successful event where every thing seemed to flow like music, then there is a very dependable person grazing his elbows for the success of the event. Clients have respect for him professionally and admiration personally. He makes the business of reaping happiness complete along with Rakhi.
Amrit is the new blood, fresh ideas and is responsible for building the entrails of the Wedding Planning journey of Rachnoutsav. He is responsible for leading the Brand Values that Rachnoutsav has created for itself together. He comes with all the values Rakhi and Sanjay believe in and has newer ideas that are taking Rachnoutsav into newer orbits.